From Industrial Warehouse to Licensed Brand Headquarters
Multi-Location Commercial Project
Elche Industrial Zone + Alicante City Center
750m² total
6 weeks
€18,400
Complete warehouse licensing preparation, office and showroom build-out, plus retail store renovation. Industrial-scale branding including rooftop logo visible from aircraft and Google Maps satellite view.
THE CHALLENGE
A footwear manufacturer expanding operations in Spain leased an industrial warehouse in Elche's industrial zone and a retail location in central Alicante. Both spaces needed preparation simultaneously for licensing and brand launch:
LOCATION 1: Industrial Warehouse - Elche
Licensing Requirements:
LOCATION 2: Retail Store - Alicante City Center
Retail Standards:
A footwear manufacturer expanding operations in Spain leased an industrial warehouse in Elche's industrial zone and a retail location in central Alicante. Both spaces needed preparation simultaneously for licensing and brand launch:
LOCATION 1: Industrial Warehouse - Elche
Licensing Requirements:
- Warehouse needed commercial license for storage operations (550m²)
- Office and showroom space required separate commercial licensing (200m²)
- Building inspection would scrutinize electrical safety, fire code compliance, accessibility
- All work had to meet industrial building regulations
- Time pressure: lease costs running, stock arriving in 8 weeks
- Previous tenant left space in poor condition
- Electrical system needed complete safety review (industrial loads)
- Walls and ceiling stained and damaged (warehouse environment wear)
- Concrete floor damaged in areas, unsuitable for showroom/office
- Second-floor opening between office and warehouse needed closing (fire code requirement)
- Exterior paint faded and peeling (poor brand image)
- Wanted striking brand presence visible to passing traffic
- Client's bold idea: logo on roof visible from airplanes and Google Maps
- Gates needed brand slogan for driver/pedestrian visibility
- Professional facade to reflect premium footwear brand
LOCATION 2: Retail Store - Alicante City Center
Retail Standards:
- Needed polished, customer-ready appearance
- Facade and signage critical (busy pedestrian street)
- Display shelving system for footwear presentation
- Quick turnaround (grand opening coordinated with warehouse launch)
- Two locations 20km apart
- Both needed completion same timeline (6 weeks)
- Same brand standards across industrial and retail environments
- Client managing manufacturing, distribution, and launch simultaneously
Office and show room in Elche
OUR SOLUTION
We managed both locations simultaneously, coordinating teams and timelines to deliver everything for licensing approval and brand launch:
WAREHOUSE (Elche - 750m² total)
Compliance & Safety
We managed both locations simultaneously, coordinating teams and timelines to deliver everything for licensing approval and brand launch:
WAREHOUSE (Elche - 750m² total)
Compliance & Safety
- Complete electrical system review and certification
- Fire code compliance work (second-floor opening closure)
- Building inspector coordination
- Licensing documentation preparation
- Wall and ceiling painting (550m² warehouse + 200m² office/showroom)
- Floor repairs and coating (warehouse epoxy)
- Commercial flooring installation (office/showroom vinyl)
- LED lighting installation throughout
- Complete building facade painting
- Window frame painting
- Industrial gate painting
- Rooftop logo installation (aerial visibility)
- Gate slogan hand-painting
- Brand banner installation
Facade of a warehouse in Elche
RETAIL STORE (Alicante Center)
Interior
Interior
- Wall preparation and painting
- Floor finishing
- Custom shelving design and installation
- Storefront painting
- Window frame painting
- Illuminated signage installation
- Dual-location coordination
- Building inspector liaison
- Licensing process support
- Timeline synchronization
Facade of a retail srote in Alicante
THE RESULTS
WAREHOUSE (Elche Industrial Zone):
✓ Commercial licenses approved - warehouse, office, and showroom all certified first inspection
✓ Electrical system certified safe - industrial loads properly managed, LED lighting reduced energy 65%
✓ Fire code compliant - second-floor opening properly closed, all safety requirements met
✓ Brand visibility achieved - rooftop logo visible from aircraft and Google Maps (client shows customers satellite view)
✓ 750m² operational facility - receiving stock, hosting buyers, running operations from day one
✓ Professional image - industrial facility looks like premium brand headquarters
RETAIL STORE (Alicante Center):
✓ Retail-ready presentation - customers comment on professional appearance
✓ Custom display system - maximizes footwear presentation capacity
✓ Brand consistency - industrial and retail locations both reflect same premium image
OVERALL PROJECT:
✓ 6-week deadline met - both locations completed on schedule for coordinated launch
✓ €18,400 total budget - two complete locations within single investment
✓ Zero licensing delays - all inspections passed, no re-work needed
✓ Client focused on business - we managed all construction, licensing, branding while client handled manufacturing and distribution
✓ Marketing value - rooftop logo generates social media posts and free publicity
✓ Ongoing relationship - client now uses us for all facility maintenance and expansions
WAREHOUSE (Elche Industrial Zone):
✓ Commercial licenses approved - warehouse, office, and showroom all certified first inspection
✓ Electrical system certified safe - industrial loads properly managed, LED lighting reduced energy 65%
✓ Fire code compliant - second-floor opening properly closed, all safety requirements met
✓ Brand visibility achieved - rooftop logo visible from aircraft and Google Maps (client shows customers satellite view)
✓ 750m² operational facility - receiving stock, hosting buyers, running operations from day one
✓ Professional image - industrial facility looks like premium brand headquarters
RETAIL STORE (Alicante Center):
✓ Retail-ready presentation - customers comment on professional appearance
✓ Custom display system - maximizes footwear presentation capacity
✓ Brand consistency - industrial and retail locations both reflect same premium image
OVERALL PROJECT:
✓ 6-week deadline met - both locations completed on schedule for coordinated launch
✓ €18,400 total budget - two complete locations within single investment
✓ Zero licensing delays - all inspections passed, no re-work needed
✓ Client focused on business - we managed all construction, licensing, branding while client handled manufacturing and distribution
✓ Marketing value - rooftop logo generates social media posts and free publicity
✓ Ongoing relationship - client now uses us for all facility maintenance and expansions
Rooftop logo in Maps
WHY THIS PROJECT WORKED
1. Multi-Location Coordination
Most contractors would say "we only do one site at a time." We coordinated teams across two locations 20km apart, delivering both simultaneously. Result: client's business launch on schedule.
2. Licensing Expertise
We knew exactly what building inspectors look for in industrial/commercial licensing. Fire-rated wall, electrical certification, accessibility compliance - all addressed before inspection. Result: approved first time, zero delays.
3. Industrial-Scale Branding
The rooftop logo wasn't in our normal scope. But when client explained the vision (brand visibility from aircraft), we designed and executed it. Result: massive marketing value, client loves showing Google Maps view.
4. Realistic Budget for Large Scope
€18,400 for 750m² across two locations sounds impossible. But cosmetic work (not structural) + efficient project management made it work. Client got maximum value.
5. Timeline Discipline
Stock was arriving in 8 weeks, store opening coordinated with warehouse launch. We worked backwards from that deadline and hit it exactly. Business operations started on time.
1. Multi-Location Coordination
Most contractors would say "we only do one site at a time." We coordinated teams across two locations 20km apart, delivering both simultaneously. Result: client's business launch on schedule.
2. Licensing Expertise
We knew exactly what building inspectors look for in industrial/commercial licensing. Fire-rated wall, electrical certification, accessibility compliance - all addressed before inspection. Result: approved first time, zero delays.
3. Industrial-Scale Branding
The rooftop logo wasn't in our normal scope. But when client explained the vision (brand visibility from aircraft), we designed and executed it. Result: massive marketing value, client loves showing Google Maps view.
4. Realistic Budget for Large Scope
€18,400 for 750m² across two locations sounds impossible. But cosmetic work (not structural) + efficient project management made it work. Client got maximum value.
5. Timeline Discipline
Stock was arriving in 8 weeks, store opening coordinated with warehouse launch. We worked backwards from that deadline and hit it exactly. Business operations started on time.
“
"We were launching our brand in Spain with a warehouse in Elche and store in Alicante, and I had no idea how to get everything ready in time. PRO Reforma handled both locations at once - I only had to make decisions, they did everything else. The licensing was scary (I don't know Spanish building codes), but they knew exactly what inspectors would look for and made sure everything was perfect. The rooftop logo was my crazy idea - I wanted our brand visible from planes. They made it happen, and now every time someone flies into Alicante, I send them a screenshot from Google Maps showing our logo. Best €18,400 I spent. Six weeks, two locations, zero problems."
PLANNING COMMERCIAL OR INDUSTRIAL RENOVATION?
Whether you're preparing for business licensing, managing multi-location projects, or need industrial-scale branding, we handle commercial renovations with the compliance expertise and timeline discipline your business requires.
Free consultation and licensing review
📞 +34 684 794 713
📧 info@proreforma.eu
Whether you're preparing for business licensing, managing multi-location projects, or need industrial-scale branding, we handle commercial renovations with the compliance expertise and timeline discipline your business requires.
Free consultation and licensing review
📞 +34 684 794 713
📧 info@proreforma.eu